2025

Dubai

Agenda coming soon

AGENDA

Registration and Breakfast Networking

Attendees and sponsors gather for networking and discussions over breakfast, fostering connections and collaboration within the hospitality industry.

Welcome Address

A senior figure from the Hotel industry will give visionary speech, setting the tone for the day and the future. Explore how digital dynamics can reshape guest experiences and the future of hotel sector.

Keynote Panel - Navigating the Horizon: Unveiling the Future of Guest Experience and the Hotel Industry

Step into the future of Guest Experience and the Hotel industry with our Keynote Panel. This Panel is led by seasoned Hotel Leaders who have mastered the art of Guest Experience. They will share their experiences and highlight the emerging trends that are reshaping the hotel sector. Gear up for an insightful exploration into the future of the Guest Experience and Hotel Industry at the forefront of the Hotel Guest Experience Forum.

Case Study for Enhanced Guest Experience

An expert speaker presents innovative approaches and strategies for leveraging technology to enhance guest experiences, from smart room automation to personalised guest services.

Power Panel – Enhancing Operational Efficiency through Technology

Industry experts share insights on leveraging technology to streamline operations and enhance guest experiences. From optimising check-in processes to efficient housekeeping management, gain actionable strategies to elevate your hotel’s performance.

Mark Gallagher, Area General Manager UK

DORSETT HOSPITALITY INTERNATIONAL

Emily Coubrough MIH, Director of Front of House

ROSEWOOD LONDON

Ramona Dirlea, Head of Operational Efficiency

AXIOM HOSPITALITY

Morning Coffee Networking Break & Technology Demonstration

During the networking coffee break, we will unveil new and innovative technologies that are shaping the guest experience.

Roundtable Sessions – Marketing, Revenue Management, Technology & Operations

Hoteliers engage in roundtable sessions featuring presentations from Hotel Industry leaders and Sponsor representatives, focusing on technology, revenue, marketing, and operations, all aimed at enriching guest experiences through digital innovations.

Marketing Roundtable

Storytelling in the Digital Age: Crafting Guest Experiences through Marketing

 

Synopsis: In this roundtable, we’ll discuss how to weave compelling narratives about your hotel through digital marketing. We’ll explore how to use social media, email marketing, and content marketing to tell your hotel’s story and create memorable guest experiences.

Sponsor Speaking Slot (available)

Revenue Management Roundtable

Turning Smiles into Profit: The Revenue Potential of Guest Experiences

 

Synopsis: This roundtable will explore the art of transforming delightful guest experiences into revenue generators. We will discuss the symbiotic relationship between guest satisfaction and revenue growth, and how to strike a balance between the two.

Sponsor Speaking Slot (available)

Technology Roundtable

The Digital Concierge: Enhancing Guest Experiences with Technology

 

Synopsis: This roundtable will explore into the world of tech-enabled guest services. From AI-powered concierges to smart rooms, we’ll discuss how technology can elevate the guest experience from ordinary to extraordinary.

Sponsor Speaking Slot (available)

Operations Roundtable

The Symphony of Operations: Orchestrating Seamless Guest Experiences

 

Synopsis: In this roundtable, we’ll discuss how to conduct the various elements of hotel operations to create a harmonious guest experience. We’ll explore how each operational aspect, from front desk to housekeeping, plays a crucial role in the guest experience symphony.

Sponsor Speaking Slot (available)

Power Panel – Holistic Marketing Strategies for Enhancing Guest Experience

Join industry experts on a dynamic Power Panel as they explore the complete spectrum of marketing strategies in the hotel industry. This panel discussion aims to provide actionable insights for creating memorable guest experiences from initial marketing touchpoints to post-stay engagement.

Emily Sedgwick, Brand & Marketing Strategist

MAERKE MARKETING

Holly Hewett, Group Marketing Director

APEX HOTELS

Nicolas Lajambe, Head of Ecommerce

GENERATOR GROUP

Sarah Powell-Abrams, Head of Marketing

CAIRN HOTEL GROUP

Innovation Spotlight – Transformative Solutions by a Vendor

A vendor showcases innovative solutions that are reshaping the hospitality landscape and revolutionising guest experiences.

RESERVED

Lunch Networking

Attendees enjoy networking opportunities over lunch, fostering connections and collaborations within the industry.

Power Panel - Leveraging Data Analytics for Personalised Guest Experiences

Experts discuss the role of data analytics in personalising guest experiences and driving guest satisfaction and loyalty.

Kasia Rudnik, Director of Digital, CRM and Loyalty

THE SET COLLECTION

Matthew Prosser, Senior Sales Director

AGILYSYS

Fireside Chat – Exploring Strategies for Seamless Guest Interactions

A moderated discussion with industry leaders on strategies for seamless guest interactions.

Power Panel - The Role of Wi-Fi, Robotics and AI Technologies in Enhancing Guest Experience

In this Power Panel we will explore how Wi-Fi, Robotics, and AI technologies are revolutionising the hotel industry. Discover their transformative power in enhancing operational efficiency, elevating guest experiences, and shaping the future of hotels. Explore the pivotal role of these innovations in optimising every step of the guest journey.

Gavin Allison, Global Head of IT

LORE GROUP

Afternoon Coffee Networking Break

Attendees engage in networking and discussions over coffee, exchanging insights and ideas.

Power Panel – Maximising Revenue while Enhancing Guest Satisfaction

Experts from the revenue management sector and hoteliers discuss  strategies for optimising revenue without compromising guest satisfaction.

Power Panel – Sustainable Strategies for Elevated Guest Experiences

Industry experts will explore sustainable practices that elevate guest experiences. From eco-conscious amenities to innovative design, discover how hotels can create memorable stays while minimising their environmental footprint. Join us as we reimagine hospitality through a lens of sustainability.

Lisa Wyld, Head, Missenden Abbey International Hospitality and Hotel School

BUCKINGHAMSHIRE NEW UNIVERSITY

Closing Remarks and Speaker Appreciation

The Chairperson concludes the day’s discussions, summarising key insights and takeaways from the Forum. All speakers are welcomed to the podium, and the audience expresses gratitude for their valuable contributions to the Forum.

Networking Drinks Reception – Welcome Speech by Networking Drinks Sponsor

Attendees gather for networking drinks sponsored by a leading company, continuing conversations and forging new connections within the hospitality industry.

Join as a Speaker & Share Your Success Stories