Userguest, a trailblazer in hotel technology focused on maximising direct revenue, has successfully closed a €2.2 million seed funding round. Led by Al Mada Ventures, the investment round also saw participation from CDG Invest, Saviu Ventures, UM6P Ventures, Kalys VC, Plug & Play, and esteemed business angels Philippe Limes and Thane Kuhlman. This funding marks a pivotal moment for the fast-growing startup as it gears up for rapid expansion and product innovation.
Since its inception, Userguest has made a significant impact on the hospitality industry. Operating in over 30 countries and responsible for generating more than $100 million in direct revenue for hotels since 2019, the company has proven itself as a vital partner for hotels looking to optimise their operations and increase bookings. With a mission to empower hoteliers through cutting-edge technology, Userguest has quickly built a reputation for innovation and reliability.
Commenting on the successful funding round, Userguest’s co-founder Hicham Benyebdri expressed excitement about the company’s future. “This investment underscores our investors’ confidence in our vision to create an automated tool that optimises conversions and revenue for hotels,” said Benyebdri. “We’ve built a strong foundation and earned the trust of leading hotel brands, and now we’re ready to take Userguest to the next level. This funding will allow us to elevate hotel performance while enriching the guest experience, benefitting both hoteliers and travellers.”
Investor confidence in Userguest’s potential was clear throughout the funding process. “We are thrilled to lead this investment round,” said Yassine Soual from Al Mada Ventures. “Userguest’s impressive growth, commitment to innovation, and focus on customer satisfaction make them a standout player in hospitality tech. We’re confident this funding will accelerate their expansion and allow them to continue delivering exceptional value.”
Nawfal Fassi Fihri from CDG Invest echoed this sentiment: “Userguest has shown remarkable agility in navigating the challenges of the hospitality industry. We believe in the team’s ability to drive sustainable growth and are excited to support them on this journey.”
The funding will primarily be used to fuel Userguest’s expansion efforts, especially through bolstering its sales team and penetrating key markets. Co-founder and CTO Ahmed Chami also revealed plans to launch new features aimed at enhancing direct bookings and revenue via hotel websites. “We’re excited to introduce several new features that will optimise hotel performance, and we’re currently developing a groundbreaking product that will set new standards in hospitality tech,” Chami shared.
As Userguest looks to the future, the company’s success is deeply rooted in the dedication of its team. Co-founder Assil Bernossi expressed gratitude for the collective effort, saying, “We’re incredibly grateful to our team for their hard work and dedication. We also want to thank our partners and investors for believing in our mission and supporting us as we continue to push the boundaries in hotel technology.” With fresh funding and a clear vision, Userguest is poised to redefine the landscape of hospitality tech, offering hoteliers innovative, user-friendly solutions that maximise revenue and deliver exceptional service.
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