Richtech Robotics Inc., a Nevada-based leader in AI-driven service robots, has made headlines with the installation of its cutting-edge robotic bartender, ADAM, at Globe Life Field, the home stadium of the Texas Rangers. This innovative deployment marks the first instance of a humanoid bartender robot serving in a major league sports arena or large-scale entertainment venue.
Collaborating with Delaware North, a global hospitality and entertainment company known for serving millions of guests across high-profile venues, Richtech Robotics is set to transform the guest experience at Globe Life Field. This installation represents ADAM’s 10th permanent placement, showcasing the company’s commitment to advancing hospitality through technology.
“ADAM has gained remarkable popularity since its debut at CES 2024,” said Matt Casella, President of Richtech Robotics. “We are excited to continue this momentum with ADAM at Globe Life Field. Our focus is on delivering exceptional, engaging, and seamless interactions with customers and colleagues across various industries, and we look forward to seeing ADAM in action with a new audience.”
ADAM’s sophisticated AI capabilities, advanced sensors and dual robotic arms allow it to emulate human actions with impressive precision. This technology enables ADAM to serve a variety of customisable drinks, including classic cocktails like Lemon Drops and Whiskey Sours, as well as an assortment of mocktails. ADAM will operate alongside human bartenders, helping to reduce wait times and manage workloads during busy game days.
Casey Rapp, General Manager at Globe Life Field for Delaware North, expressed enthusiasm about the innovative addition. “As we embrace a new era of technology at Globe Life Field, we anticipate ADAM will be a key entertainer and worker within our permanent hospitality team. We expect fans to be excited about ordering drinks from ADAM on game days.”
ADAM’s initial performance at the Texas Rangers’ annual HBCU ‘Swingman Classic’ and the 2024 MLB All-Star Game was a success, with the robot serving nearly 500 beverages in its first week. This achievement sets a new standard for robotics in hospitality, creating efficient workflows and allowing human staff to focus more on engaging with fans.
Richtech Robotics aims to revolutionise the hospitality industry with ADAM, enhancing guest satisfaction by taking over routine tasks and enabling human colleagues to provide more personalised service. As ADAM begins its tenure at Globe Life Field, fans can look forward to an innovative blend of technology and hospitality, ensuring memorable experiences at every game.
Subscribe to our newsletter below