Landhaus Stricker, a five-star Relais & Châteaux hotel led by Michelin-starred Chef and Managing Director, Holger Bodendorf, has redefined its revenue management strategy through a fruitful five-year collaboration with HotelPartner Revenue Management. The partnership has bolstered the hotel’s competitiveness while staying true to its philosophy of prioritising the wellbeing of both guests and staff.
“I was introduced to HotelPartner by a fellow hotelier and was intrigued by the concept of revenue management,” said Bodendorf. “Initially, I wasn’t sure if it aligned with our structured fixed rates, but outsourcing to the right partners has proven incredibly successful. Now, revenue management is an area I’m personally involved in, working closely with HotelPartner to refine our approach and drive sustainable growth.”
A Collaborative Approach to Revenue Management
The collaboration, led by HotelPartner experts Karolin Grabbe and Robin Czullay, focused on creating a dynamic, market-responsive pricing strategy while maintaining the hotel’s renowned luxury standards.
“Many luxury hotels stick rigidly to static pricing, missing opportunities to optimise revenue,” explained Czullay. “At Landhaus Stricker, we implemented strategies that not only increased bookings on platforms like Booking.com and Expedia but also enhanced rate structures to better reflect the value of the guest experience.”
Grabbe emphasised the importance of close teamwork: “Our collaboration with the Landhaus Stricker team allowed us to respond flexibly to market and seasonal fluctuations. This tailored approach ensured high-quality standards remained intact while driving growth.”
Transforming Operations and Guest Experience
A key outcome of the partnership has been a significant shift in how Landhaus Stricker’s staff operate. With a 65% increase in online bookings, the reception team has transitioned from a sales-focused role to one centered on guest relations, freeing up time to enhance the guest experience.
“Now, we receive just four phone inquiries a day,” Bodendorf noted. “Our reception team can focus fully on guest interactions, which positively impacts other areas such as restaurant sales, amenity purchases, and even art sales. It’s a win-win for guests and staff alike.”
Impressive Results
The results speak for themselves. Landhaus Stricker has achieved a 25–30% increase in per-capita revenue, improved pricing structures and a dynamic approach to working with OTAs and sustainable growth and strengthened market positioning.
“For me, revenue management is not just about numbers – it’s about creating value for everyone involved,” Bodendorf concluded. “With HotelPartner, we’ve found a partnership that complements our philosophy, driving both profitability and guest satisfaction.”
This collaboration between Landhaus Stricker and HotelPartner Revenue Management exemplifies how innovative strategies and teamwork can transform not just revenue but the overall guest experience in the luxury hospitality sector.
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