SiteMinder, the world’s leading hotel distribution and revenue platform, has just launched ‘Dynamic Revenue Plus’, a game-changing tool designed to bring real-time revenue management to hotels of all sizes. For the first time, hotels can access live market intelligence and take immediate action on inventory, pricing, and distribution strategies from a single, mobile-first system.
Dynamic Revenue Plus marks a significant shift in how hotels manage revenue. Unlike traditional systems that were often out of reach for smaller properties, this solution gives all hotels, regardless of size or resources, the ability to optimise their revenue strategies based on live market demand. It’s powered by the extensive data within SiteMinder’s platform, which tracks 120 million hotel reservations annually, offering users unparalleled insight into top source markets.
Dynamic Revenue Plus will also feature dynamic pricing recommendations through a partnership with IDeaS, a leading provider of revenue management software. This combination will equip hoteliers with a robust, unified solution that allows them to react swiftly to market fluctuations, something previously available only to hotels with dedicated revenue management teams.
Klaus Kohlmayr, Chief Evangelist and Development Officer at IDeaS, emphasised the transformative potential: “We’re committed to democratising revenue management. This partnership allows hotels of any size to move away from outdated manual practices and tap into dynamic, demand-based pricing.”
Dynamic Revenue Plus empowers hoteliers to move beyond static revenue management, which often involves slow and irregular pricing adjustments. Now, changes like bulk room rate updates, inventory adjustments, and new promotions can be made swiftly-on both desktop and mobile-allowing hotels to stay agile in an ever-changing market.
Leah Rankin, Chief Product Officer at SiteMinder, highlighted how the platform offers more than just data: “Dynamic Revenue Plus is unique because it allows hoteliers not only to consume insights but to act on them within minutes. Its mobile-first approach and ability to predict future demand help hotels adapt quickly to market shifts.”
The timing of this launch is particularly crucial. As international travel rebounds and the events industry experiences a surge, Dynamic Revenue Plus provides hotels with critical insights into demand surges and key events, enabling them to capitalise on new revenue opportunities faster than ever before.
Fready Goenawan, Revenue and Distribution Manager for Ovolo Hotels in Australia, shared his experience with the platform: “The notifications we get through Dynamic Revenue Plus have replaced the manual holiday calendars we used to manage. This system is a huge time-saver for our team. It also offers amazing insights into geographic markets, showing us exactly which countries are returning to our hotels and allowing us to tailor promotions accordingly. It’s been a powerful tool for maximising our revenue.”
Currently available in Australia and New Zealand, with plans to expand globally by 2025, Dynamic Revenue Plus is a key component of SiteMinder’s Smart Platform strategy, which aims to make sophisticated revenue management accessible to every hotel worldwide.
Subscribe to our newsletter below