GoTab, a leader in restaurant technology, has announced the launch of ‘Bespoke GoTab’, a new platform designed to give hospitality operators the power to create personalised guest experiences on their own terms. While closely tied to GoTab’s core technology, Bespoke GoTab stands as a unique platform, offering designers and developers the ability to build tailored guest interactions using the GoTab infrastructure in either an embedded or white-labelled format.
Tim McLaughlin, CEO and co-founder of GoTab, explained the inspiration behind the new platform: “We noticed that GoTab components were already being adapted in ways we hadn’t expected. Bespoke GoTab is a launchpad for hospitality brands wanting to set themselves apart in a competitive market. We’re making it easier for them to innovate and elevate the guest experience.”
Since 2021, brands have leveraged GoTab’s open API to create integrations that enhance revenue and improve guest interactions. With the launch of Bespoke GoTab, businesses can now tap into these tools to design fully customised experiences, even beyond the GoTab POS system.
Faster Innovation with Bespoke GoTab
Bespoke GoTab is designed to accelerate the deployment of custom ordering and payment solutions, helping businesses respond quickly to market changes. With over 130 integrations and over 1 billion guest experiences delivered, the platform caters to a variety of industries, from restaurants and hotels to festivals, theatres, and gaming centres. Bespoke GoTab supports a range of technologies, including NFC, QR, and RFID, offering self-service, contactless, and hybrid models for diverse hospitality settings.
McLaughlin emphasised the importance of flexibility: “At GoTab, we believe that hospitality is about creating unique experiences, and Bespoke GoTab gives operators the tools to craft these experiences independently. Whether you’re a restaurant, a festival, or a gaming centre, our developer-friendly API and resources make it easy to bring your vision to life.”
Collaboration and Flexibility at the Core
A key feature of Bespoke GoTab is its independence from the GoTab POS system, allowing businesses to integrate with other technologies and choose the tools that best meet their needs. This flexibility ensures operators can innovate without being restricted by a single system, enabling them to build everything from custom ordering screens to loyalty programs and more.
By providing a platform where creativity and technology converge, Bespoke GoTab allows businesses to design distinctive guest experiences that meet evolving consumer expectations. It’s a developer-friendly space where brands can take full control of how they engage with their guests.
As McLaughlin concluded, “Bespoke GoTab represents a significant leap forward, offering hospitality operators the ability to create tailored, innovative experiences that keep guests coming back.”
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