Swiss-Belhotel International, the globally renowned hotel brand with a portfolio of over 135 hotels and resorts across 20 countries, has announced an exciting new partnership with BookingWhizz, aimed at enhancing guest experience and loyalty. Through this partnership, Swiss-Belhotel will integrate BookingWhizz’s advanced CRM and Loyalty Solutions across its properties, marking a key milestone in the company’s commitment to personalising and enhancing guest journeys.
The addition of BookingWhizz’s CRM and Loyalty Solutions will offer Swiss-Belhotel a robust platform for managing guest relationships, optimising direct bookings, and strengthening loyalty programs. This innovation reflects Swiss-Belhotel’s dedication to creating memorable, customer-centric experiences.
“We’re thrilled to collaborate with Swiss-Belhotel International, a brand that shares our passion for innovation and hospitality,” said Karim Mawani, CEO of BookingWhizz. “Our CRM and Loyalty solutions are crafted to enrich every phase of the guest journey, fostering deeper engagement and long-term loyalty. Together, we aim to redefine the guest experience in today’s competitive market.”
Swiss-Belhotel’s Executive Director and Senior Vice President of E-commerce, Distribution, and IT, Matthew Faull, shared his vision for the future: “BookingWhizz’s solutions are part of a larger strategy to embed cutting-edge technology in our operations. This ensures that each guest receives tailored communication and meaningful rewards throughout their stay.”
BookingWhizz’s CRM system will empower Swiss-Belhotel’s properties to manage guest data efficiently, providing a foundation for targeted marketing and personalised offers. Meanwhile, the loyalty program will encourage repeat visits, rewarding guests for direct bookings and exclusive benefits.
With this partnership, Swiss-Belhotel International reaffirms its commitment to innovation and to continually elevating the guest experience-a move that will surely resonate with today’s discerning travellers.
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