In a major step forward for hotel commerce and guest engagement, Oaky, the leading upselling platform, has announced a strategic integration with IDeaS, the renowned provider of revenue management solutions.
This partnership brings together the strengths of both companies to help hotels automate upselling, optimise room upgrade pricing, and deliver highly personalised offers, ultimately unlocking new streams of incremental revenue.
The collaboration integrates IDeaS’ dynamic pricing intelligence with Oaky’s intuitive upselling platform, allowing hotels to present guests with real-time, demand-driven upgrade options tailored to their preferences and booking behaviour.
Key Benefits of the Integration
- Dynamic Upselling: Room upgrade offers are now priced in real time using IDeaS’ advanced revenue algorithms, ensuring maximum conversion potential while maintaining rate integrity.
- Automation at Scale: Manual effort is drastically reduced, with upselling now automated from offer creation to guest interaction, freeing up time for hotel staff.
- Personalised Guest Experience: Oaky’s platform customises offers based on individual guest data such as booking channel, stay dates, or preferences enhancing both relevance and satisfaction.
- Boosted Conversion & Revenue: Delivering the right offer at the right moment helps hotels increase conversion rates on upgrades and add-ons, boosting bottom-line revenue without added operational pressure.
- Integrated Booking Flow: The solution creates a smooth, end-to-end upselling journey, with offers embedded naturally within the guest booking experience.
- Two-Way Data Exchange: Real-time sync between the two platforms ensures pricing accuracy and consistent availability, helping hotels remain agile and responsive to market demand.
Smarter Pricing, Happier Guests
The partnership also addresses a critical need in today’s fast-evolving travel landscape: balancing commercial success with elevated guest experiences. Hotels can now offer more enticing, accurately priced upgrades while maintaining a seamless, personalised touch.
By combining strategic automation with rich guest data, Oaky and IDeaS are making it possible for hotels to grow revenue without compromising service quality.
Subscribe to our newsletter below