Guesty, the leading end-to-end property management platform for short-term rentals, has officially onboarded its first Casago franchisees. Casago Puerto Vallarta, Casago Cabos, and Naya Homes, marking a major milestone in franchise-led hospitality innovation.
These operators, each deeply rooted in their local markets, are now live on Guesty’s platform, equipped with the tools to scale efficiently while preserving the personal touch that defines their guest experience.
This launch follows Guesty’s certification as the property management system of choice for Casago’s rapidly expanding franchise network. With operations spanning over 75 markets across North America, Latin America, and the Caribbean, Casago’s integration with Guesty reflects a shared commitment to empowering local operators with global-grade infrastructure.
Local Expertise Meets Scalable Technology
From the vibrant resort scene of Puerto Vallarta to the luxury-driven market of Los Cabos, and Naya Homes’ urban portfolio in Mexico City and beyond, each franchisee brings deep market knowledge and a distinct hospitality ethos. Guesty’s platform now enables these teams to:
- Streamline operations with automated workflows
- Manage multi-location portfolios under a unified HQ layer
- Optimise revenue and occupancy with real-time analytics
- Deliver consistent brand experiences while retaining local flair
“Franchise networks are one of the most exciting evolutions in property management,” said Yair Holtzer, Chief Revenue Officer at Guesty. “Guesty was built to let local operators thrive while running with global efficiency. Seeing these teams already moving at that level proves the model works.”
A Purpose-Built PMS for Franchise Growth
Guesty’s HQ solution is the first of its kind, engineered specifically to support franchise and multi-location property management. It allows franchisees to customise workflows while benefiting from centralised back-office support, marketing tools, and performance insights.
“Franchise-led growth is rewriting the rules of hospitality,” added Holtzer. “We’re proud to be the first PMS purpose-built to support this shift, giving franchisees the infrastructure to deliver both brand consistency and local expertise.”
With Casago’s recent acquisition of Naya Homes, the partnership further strengthens Guesty’s presence in Mexico’s most sought-after travel destinations, positioning the platform as a key enabler of next-generation property management.
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