Brøchner Hotels, the acclaimed Danish boutique hotel group known for transforming historic buildings into design-forward destinations, has announced a strategic partnership with Canary Technologies to elevate its guest experience through cutting-edge digital solutions.
The collaboration marks a significant step in Brøchner Hotels’ commitment to blending technology with its signature philosophy of “not doing ordinary.” By implementing Canary’s Guest Management System across its portfolio, the Copenhagen-based group aims to streamline operations, enhance communication, and deliver more personalised stays.
Leadership Perspectives
“With Canary, we’re digitizing key touchpoints in the guest journey,” said Sinne Fiil Fredslund, Chief Marketing Officer at Brøchner Hotels. “From seamless check-ins to multilingual messaging, this technology empowers our team to focus on what matters most, creating extraordinary experiences.”
Redefining Boutique Hospitality
Canary Technologies, a global leader in hotel guest management, brings a suite of AI-powered tools to the partnership. These include mobile-first check-in, real-time messaging across platforms like SMS and WhatsApp, and instant translation in over 100 languages. The system also automates routine tasks, reducing staff workload and ensuring faster, more consistent responses.
“Brøchner Hotels is redefining boutique hospitality with a tech-forward approach that complements their design-led ethos,” said Manuel de la Torre, Head of Sales EMEA at Canary Technologies. “We’re proud to support their vision with tools that make every guest interaction more intuitive and personal.”
As the hospitality industry continues to evolve, Brøchner Hotels’ embrace of smart technology positions it at the forefront of boutique innovation, where heritage meets modernity, and every stay feels uniquely curated.
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